Volkswagen Testdrive Advertisement: VW for its virtual testdrive came up with an app that allows you to 'testdrive' the car within a print ad. Norway's most popular print publications had the print advertisement in them, you need to download the app and hold your smartphone over the print advertisement to make the car 'drive'. And you could test out three different features of the vehicle: lane assist, adaptive lights and cruise control.
Murat Paris Advertisement: Murat Paris for it's new line of jewelry, came up with an innovative experience that combines print and smartphone. By placing the smartphone on the place provided, the advertisement comes alive and allows you to browse a collection with character. All you need to do is simply swipe the screen to go through the rings and bracelets. Just click on the jewelry to learn more, find out the price and locate the nearest shop.
Axa Insurance Magazine Advertisement: AXA was the Belgium's first insurance company to launch an iPhone app for its car insurance.
Speedtest Advertisement: Sonera, mobile network operator, Finland was the first to open 4G - the world's fastest mobile connection in Finland. And they needed to tell this to the buyers using the usual print media. As 4G is all about speed, they created an app - a reaction speedtest. By challenging yourself and your friend one was able to win a Sonera 4G connection.
O Boticario Magazine Advertisement: This magazine advertisement comes from O Boticário, the largest cosmetic franchise in the world and the second biggest Brazilian cosmetic company.
Audi Calendar Advertisement: It's the first car calendar without cars; to discover the cars, you need to download the app on your iPhone.
Volkswagen Golf Cabriolet Virtual Advertisement:
Trident Magazine Advertisement:
Metrokane Aerating Pourer Magazine Advertisement:
The Talking Advertisement: You need to use your smartphone to take the QR code, then place the phone over the leader's mouth. And the mouth starts to talk but it's journalist's voice discussing media status in that country.
More Interesting Posts:
15 Creative and Cool Belts.
36 Creative and Cool Coasters.
11 Creative and Cool Birthday Candles.
17 Creative and Cool Drinking Glasses.
40 More Creative and Cool Soap Designs.
15 Creative and Cool Contact Lens Cases.