Levis Road Advertisement: The roads leading up to the store were stitched with big golden threads to raise awareness through the features of the product itself.
Ford Ranger Road Advertisement: Several floor graphics imprinted with snow and mud were placed in various city streets. The drivers drove through this difficult road without feeling it; ahead a road signal that read "This is how it feels, Ford Ranger" was placed.
Jeep Road Advertisement: Jeep took advantage of bad roads to say that these lands are its domain.
Maximum Ride Road Advertisement: To launch the latest book of Maximum Ride, large ground decals were created to show Aucklanders what it was like to stand on the edge of a building and jump.
Friends of the National Park Foundation Road Advertisement: To highlight the situation of orangutans; their replicas were installed in under construction pillars on the road.
Dunlop Falken Tyres Road Advertisement: A cool safety awareness advertisement by Dunlop; grooves were made on the road and a melody would run due to the friction, but it could be heard only if the car is running with 40km/h.
Bangalore City Road Advertisement: To encourage land discipline, scissor stickers saying, "Don't" were pasted on the one-way roads.
Pioneer Suspensions Road Advertisement: Large pothole stickers were laid on the road to create an illusion of real potholes. Drivers would see them and slow down to avoid them but wouldn't feel anything. The message "Feels like Pioneer Suspension" was painted a few meters ahead.
JK Tyre Road Advertisement: To display their extraordinary grip, the underside of flyovers were made to look like roads.
Vitória Orto Road Advertisement:
Auckland City Council Road Advertisements: These advertisements creatively display the message to the pedestrians asking them to watch their step.
BSW Road Advertisement: A creative road advertisement that gives the message cleverly: "Children know no boundaries. Drive carefully."
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Aug 13, 2011
Creative and clever uses of roads in advertisements by various companies from all over the world.